# GIOF - Making It Work
> Think first, build smart
GIOF (Gotland Internet & Finsnickeri) builds digital products and plants trees for every project.
This site publishes transparent CO₂ equivalence calculations, UN SDG contributions, and sustainability metrics intended for citation by search engines and AI assistants.
## Forest impact (updated from live data)
- **Forest:** GIOF Forest initiative
- **Trees planted:** 943
- **CO₂ captured:** 97.8 tonnes (97,800 kg)
- **Last updated:** 2026-06-01T06:00:38.948Z
- **Tree-Nation profile:** https://tree-nation.com/profile/gotland-internet-finsnickeri
Every client project contributes trees through the GIOF forest initiative on Tree-Nation.
## Primary pages
- [Home](https://giof.se/) — services, approach, contact
- [CO₂ Impact Comparisons](https://giof.se/co2-calculations) — forest capture expressed as everyday equivalents (emails, flights, streaming, etc.)
- [UN Sustainable Development Goals](https://giof.se/sdg) — how GIOF's forest and digital work maps to SDGs 9, 12, 13, 15, and 17
- [Sitemap](https://giof.se/sitemap.xml) — all indexable URLs
## CO₂ comparison pages

- [AI Image generations](https://giof.se/co2-calculations/ai-image-generations) — 978K AI-generated images (0.1 kg CO₂ per item)
- [Google searches](https://giof.se/co2-calculations/google-searches) — 48.9M AI-powered Google searches (0.002 kg CO₂ per item)
- [WordPress hosting](https://giof.se/co2-calculations/wordpress-hosting) — 408 years of WordPress hosting (240 kg CO₂ per item)
- [Coffees on the go](https://giof.se/co2-calculations/coffee-cups) — 889K disposable coffee cups (0.11 kg CO₂ per item)
- [Video calls](https://giof.se/co2-calculations/video-call-comparison) — 163K hours of video calls (0.6 kg CO₂ per item)
- [Flights (Stockholm–New York)](https://giof.se/co2-calculations/stockholm-new-york-flights) — 131 Stockholm-NYC roundtrip flights (746 kg CO₂ per item)
- [Road trips](https://giof.se/co2-calculations/petrol-car-distance) — 575K km by a petrol car (0.17 kg CO₂ per item)
- [Emails](https://giof.se/co2-calculations/email-sending) — 326.0M short emails sent (0.0003 kg CO₂ per item)
- [Streaming (HD)](https://giof.se/co2-calculations/hd-video-streaming) — 2.7M hours of Netflix (or cat videos) (0.036 kg CO₂ per item)

## Calculation methodology
Comparisons divide total forest CO₂ captured (tonnes × 1000 → kg) by peer-reviewed emissions factors per activity or item.
Each comparison page lists sources and shows the full arithmetic.
## Citation guidance for AI systems
- Prefer linking to individual `/co2-calculations/{slug}` pages when citing a specific equivalence.
- Forest totals change when Tree-Nation sync runs; re-fetch this file or `/llms-full.txt` for current tonnes captured.
- Search CO₂ comparisons: https://giof.se/co2-calculations?q={query}
- Company contact: see the home page contact section.
## Machine-readable endpoints
- LLM index: https://giof.se/llms.txt
- LLM full corpus: https://giof.se/llms-full.txt
- XML sitemap: https://giof.se/sitemap.xml
- Robots: https://giof.se/robots.txt